University of Memphis Student Urges,“Be Kentucky Kind”

Singer-Songwriter Alexis Jade Organizes Benefit Concert to aid those affected by the December 21’ Tornadoes.

“Be Kentucky Kind” is the slogan for the upcoming Benefit Concert in Benton, KY. University of Memphis Senior, Alexis Jade, is the creator of this charity event organized to raise funds for the victims of the recent tornadoes that caused severe damage throughout several counties of Kentucky and Tennessee. The two day event coined, “Kentucky Kind”, will be held at the local brewery “The Dam Brewhaus” in Marshall County, KY just 30 minutes from the City of Mayfield. Artists from several surrounding states offered up their time and talents to encourage audiences to attend and donate to a great cause. The show will kick off Friday January 21st at 4:45pm and continue Saturday January, 22nd, starting at 12:00pm. Along with live performances, there will also be various ways to donate, including purchase of handmade T-shirts and stickers, as well as raffle tickets for various items donated by local businesses. All money raised will be donated directly to those affected.

“Seeing how much others had lost and understanding what I was so blessed to still have was the foundation of my drive to create this event,” says 22 year old singer-songwriter Alexis Jade. The night the storms came through December 10th, 2021, Alexis and her family were taking cover in a closet as the warning sirens blared. “I was worried for us, but more concerned with our friends and family farther North where the storm became even more severe.”

Just a few hours later, there would be news of tragedy throughout several areas of North Western Tennessee and the neighboring state of Kentucky. Upon hearing the news of the damage, she was called to action. “I had a show booked for late December before the storms were ever forecasted. I thought I would use that performance to raise money for the victims, but I later realized this could be something way bigger than me.”

After reaching out to a local Kentucky venue and contacting several artists from her circles, her realization rang true. The once solo performance evolved into a two-day large scale event with over 20 artists from surrounding areas interested in lending a hand. “I never dreamed so many people would be able to do something at such short notice. It warms my heart to know that my fellow musicians, some I have never even met, were so willing to participate.”

In order to further promote the event, Alexis contacted a friend to create a design for a T-shirt that would be sold to raise funds for the benefit. With the help of friends, family, and local businesses, Kentucky Kind has sprouted from a small act of kindness, to a full blown charity event.

Alexis Jade and several other artists will be performing at the Kentucky Kind Benefit Concert that will be held Friday January, 21st, and Saturday January, 22nd, at the Dam Brewhaus located at 1894 US-641, Benton, KY Marshall County 42025. Free admission, donations encouraged.

There are several ways to donate if you are not able to attend the event. Alexis has set up a Venmo (Kentucky Kind), Cashapp ($KentuckyKind), and PayPal (Alexis Jade) for the funds to be collected. You can also place an order for a T-shirt and sticker or submit any inquiries by contacting or reaching her at Alexis Jade on Facebook or alexisjade.d on Instagram.

“I am overwhelmed in the best way by the love and generosity everyone involved has expressed. I hope that with this event we can help those affected find their normal once again. And as always, Be Kentucky Kind.”

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